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Buyer guide · Published by Raheem & Son

Rug manufacturer or trading company: how to tell

Ask which constructions are made on the supplier's own looms, request a live video from the production floor, check the registered business name, and find out who signs the export documents. Both manufacturers and traders can be legitimate; what matters is that you know which you are dealing with. This page is published by Raheem & Son and names no other company.

Last updated: 31 October 2026

Both models exist

Rugs reach buyers through manufacturers, exporters who source from several makers, and agents. None is wrong in itself. What matters is that you know which one you are dealing with, because it changes who controls quality, lead time and design protection. This page is published by Raheem & Son and accuses no one; it gives you questions to ask any supplier, including us.

What to ask for

Questions and what they show
AskWhy
Which constructions do you make on your own looms, and which do you source?Shows the split between in-house and outsourced work
Can I see a live video call from the production floor?Shows real looms and work in progress for your type of rug
What is the registered business name and address, and who are the owners?Lets you check the entity independently
Can I visit, or send an inspector?A supplier in control of production can arrange this; we welcome factory visits
Who signs the export documents, and in whose name is the invoice?Shows who carries the legal relationship
What changes would you need to ask the factory about?Reveals whether a third party sits between you and production

Signals, not proof

  • Very wide ranges across unrelated products can mean sourcing from many makers, or a large integrated maker. Ask rather than assume.
  • Slow answers on technical questions (knots, pile height, weight) may mean the person is not close to production. A trader who is open about it and works well may still suit you.
  • Reluctance to show the floor or give a registered name is a reason to ask again, not proof of anything.

Our own position

Raheem & Son was founded in 1927 in Bhadohi and is in its fourth generation. Baskets and kilims or dhurries are made in house, and our production is described on manufacturing. We hold CEPC registration and no other certification. Ask us the questions above; we would rather you check. See also carpet manufacturer in Bhadohi and the rug manufacturer checklist.

Next steps

Continue with how to choose a rug manufacturer, then order a paid sample (sampling process) and read how to read a quote.

Ask us about our production

Send your design, size and estimated quantity. We reply within two business days, usually within one. Minimum order: 1 piece. Sampling cost is credited against your order. Payment: 50% advance, 50% before dispatch.

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Buyer questions

Manufacturer or trader: your questions

Is a trading company a bad choice?

No. Traders and agents can offer range and convenience. The point is to know which model you are buying from.

How can I check that a supplier owns looms?

Ask for a live video from the floor, a visit or a third-party inspection, and check the registered business name.

What does CEPC registration show?

Registration with the Carpet Export Promotion Council. It is the only certification we claim and it does not by itself prove who makes a rug.

Why does it matter who makes the rug?

It affects who controls quality checks, lead time and design confidentiality.

Should I be worried if a supplier makes many products?

Not by itself. Ask which are made in house and which are sourced.

Do you make everything you sell?

Hand-knotted, hand-tufted, handloom, hand-woven and flatweave rugs, jute and natural fibre, poufs, pillows and baskets are our range. Baskets and kilims or dhurries are made in house. Ask us about any specific item.

Can I visit your facility?

Yes. Buyers are welcome to visit the factory. Please arrange the visit in advance with sales@raheemandson.com.