Wholesale rugs for boutique retailers

This page is for independent home stores, concept shops, gift and lifestyle boutiques, interior studios with a showroom and small chains that buy a few pieces of each design rather than hundreds. If your shelf or floor space is limited and you want a curated range that does not look like everyone else's, a made-to-order supplier with a minimum order of 1 piece is a better fit than a catalogue importer with fixed carton quantities.

Raheem and Son is a fourth-generation rug maker founded in 1927 in Bhadohi. We make hand-knotted, hand-tufted, handloom, hand-woven, flatweave, jute and natural fibre rugs, plus poufs, pillows and baskets, and we supply stores directly, with no intermediary.

1. Choose two or three constructions. A common store mix is a hand-tufted line for colour and softness, a flatweave line for lower price tiers, and one hand-knotted or jute piece as an anchor. See rug specifications for what each construction is.
2. Work out your size ladder. Shoppers look for rugs that fit a room. Standard sizes such as 5x8 ft, 6x9 ft and 8x10 ft cover most living rooms, and runners and rounds fill entrances and corners. The size and fitting guide shows how shoppers choose.
3. Sample before you stock. Sampling takes 5 to 20 days and its cost is credited against your order. Hold the sample, photograph it in your store and confirm the colour before committing.
4. Order small, reorder fast. With a 1 piece minimum you can start with a handful of designs, see what your customers pick and put the winners into a larger run. Bulk production takes 8 to 16 weeks from sample approval.

Many boutiques want the rug to carry their brand, not ours. On request we can supply:

• your own brand label, woven or sewn in;
• a barcode or QR sticker, printed and attached once you supply the numbers;
• your own packaging or polybag;
• country of origin and fibre content on the label.

The full process is on OEM and private label.

Boutiques usually sell more than one thing per customer. We make poufs, pillows and cushions and baskets in matching materials and colourways, so one order can build a corner of the shop. If you are comparing makers, see our lists of the top pouf manufacturers in India and the top pillow and cushion cover manufacturers in India.

Rugs are rolled, poly-wrapped and palletised as standard for export, and packing specifications are confirmed before production. Standard documents are the commercial invoice, packing list and Certificate of Origin. We do not issue a phytosanitary certificate; a buyer who needs one for jute or seagrass should check the destination's rules with their broker. We export worldwide, with FOB Nhava Sheva as the default. Details are on export and logistics.

A small shop does not need a full container. Ask us how your order would travel and what the forwarder will need. Terms are confirmed on your quote.

Read how to order and the rug sampling process, then send the quote form below. If you are a dealer who resells hand-knotted pieces, see hand-knotted rugs for rug dealers. If you sell flatweave, see wholesale kilim and dhurrie rugs.

Core references: OEM and private label, rug specifications, how to order, wholesale rugs and the sample program.

See also: Wholesale poufs · Wholesale pillows and cushions · Baskets · Rug specifications · Rug sampling process · OEM and private label · Wholesale rugs · Size and fitting guide