Raheem & Son, Trade Programme
The Trade Programme.
Built for considered buyers. The Raheem & Son trade programme is not a loyalty scheme, it is a structured relationship for importers, distributors and interior specifiers who work at scale.
Trade buyers
Priority access for buyers who work with intention.
Registration is by application. We verify that applicants are commercial buyers, distributors, importers, hospitality procurement teams, or design studios with confirmed project pipelines.
The programme
Built around what volume buyers actually need.
The programme exists because high-volume buyers have different requirements from retail customers. Lead times, sampling, pricing structures and documentation standards are all different at scale. We have built the programme around what those buyers actually need.
There is no minimum annual spend to join. There is a verification step, we confirm that applicants are genuine commercial buyers, and pricing is tiered to volume. Beyond that, access is straightforward.
Priority sampling
Registered trade buyers move to the front of the sample queue. Strike-offs and production samples are expedited ahead of general enquiries.
Dedicated curator
A named contact from our team handles all your programmes, one relationship across multiple projects, with no re-briefing required.
Exclusive catalogue access
Upon acceptance, you'll gain access to our large trade catalogue and a wide range of premium services, reserved for verified buyers.
Trade pricing
Volume-tiered pricing applied transparently from your first confirmed order. Reviewed annually on account anniversary.
Early collection previews
New collections and updated catalogues reach trade buyers before general release, time to specify and present ahead of the market.
Bespoke commission support
Design and technical support for custom programmes: colourway development, construction advice and full-shipment coordination included.
How it works
Three steps to a trade account.
Register
Complete the application form below. We need your company name, country of operation, business registration details, and a brief description of your buying profile.
Verification, within two business days
Our team reviews your application and may follow up with a short conversation to understand your programme. We do not charge an application fee.
Access
On approval, your account details and trade pricing schedule arrive by email. Your dedicated curator will be in touch within 24 hours.
Approved buyers gain access to our large trade catalogue and a wide range of premium services, from priority sampling and bespoke commission support to exclusive collection previews, all reserved for verified members of the Raheem & Son Trade Programme.
Apply
Register for a trade account.
Complete the form and we will verify your application within two business days. No fee, no commitment.
Already have a project in mind?
Submit a personal curation enquiry directly and we will fast-track your trade account alongside the specification.
Trade questions
Before you apply
Who can apply for trade access?
Interior designers, architects, retailers, wholesalers, hospitality and contract buyers, and e-commerce brands. We ask for a company name, country of operation, business registration details and a short description of your buying profile. There is no application fee, and approval is usually confirmed within two business days.
Do you offer a designer trade discount?
Trade pricing is volume tiered rather than a single flat discount, and it applies from your first confirmed order. Because every rug we make is woven to order in your size, fibre and colour, pricing is quoted per programme rather than published as a list. Your tier is reviewed on your account anniversary.
Can designers order a single rug for one client project?
Yes. A single bespoke piece for one room is normal work for us, and it goes through the same specification, strike-off and approval sequence as a large programme. Minimums matter when a design is produced in multiple colourways, not when you need one rug.
What do I get access to once approved?
Trade pricing, priority sampling, a named contact who handles all of your projects, the full catalogue library including the trade reference volumes, early sight of new collections, and technical support for bespoke programmes covering colourway development, construction advice and shipment coordination.
Can I get physical samples before specifying?
Yes. Physical samples and tuft cards can be produced in any design and colourway, which is the only reliable way to approve colour, since a screen and dyed wool never agree. Approved trade buyers move ahead of general enquiries in the sample queue.
Do you supply to designers outside India?
Yes. We export worldwide from Bhadohi, including to the United States, the United Kingdom, Europe, Australia and the Gulf, and we issue the full document set with every consignment. Tell us your destination market at enquiry and we will confirm documentation and delivery terms before you commit.